After DE in 2000, I set a course to become even more
passionate about credit unions. Little did I know back then that it would take me to Jamaica, the UK, the Philippines, and Africa.
My initial project out of DE was modeled after Pat Sterner’s DE project – Project Differentiation. You have to take yourself back to the late 90’s and early 2000’s when political advocacy for CU’s was in its infancy. Project Differentiation was a succinct way to let your elected officials know what a credit union was, how their financial coop model differed and most importantly what they did for their members – far beyond the scope of just being a financial institution. The document for my credit union ended up being 28 pages, which we then encapsulated down to 2-3 pages, which we would hand out on The Hill in DC.Sometimes, you just have to “do” a project to get inspired and propel you forward...Click to Continue Reading